We group these three types of outlet together because of the Food menu similarity and the mix of drinks are similar. The food offerings in Traditional pubs, Sports clubs and bars tend to be more conventional than the Gastro/ restaurant sector. The food orders are usually captured, not with table service, but at the bar or a food counter. This still requires wines to be easily accessible both at the point of order, the bar and the dining tables.
Chalkboards detailing the “Wines available by the glass” prove successful in these businesses. Templar Wines can design and produce these for you free of charge.
The drinks/ food ratio tends to be more biased towards drinks. The drinks mix having a higher percentage of either soft drinks and/or Long Alcohol Drinks (LADs) namely beer and cider.
Wine sales tend to be under 10% of total wet sales in these bars. For this reason the wine offering needs to be good quality, simple and varietal led and not too pricey.
Because of the competition for Fridge space with soft drinks and bottled lagers care must be taken with the number of white wines on offer.
Wine lists tend to contain six to fifteen reasonably priced wines that can be happily consumed with or without food.
All that said this is one of the most rapidly changing area of the market as more traditional businesses are “upping their game” to compete with the plethora of new contemporary venues. Todays White Horse will be tomorrows Cheval Blanc!
We have ideal ranges of wines from around the world to concoct an imaginative wine list that satisfies everyone.
Because of the focus on wine is less, the staff are more reliant on the wine lists to help them sell the wines. We pay more attention to detail ensuring there are taste guides, dryness indicators and adequate wine descriptions. Like Wine bars most of the wines should be available by the glass to ensure the sell through from top to bottom of the list.
The business end is taken care of by us. With every wine costed with a Gross profit and cash margin appraisal to ensure you make your required profit levels
A full wine menu management service is offered. We agree your wine list, design and print the menus for you.
Large function? No problem. We can pre-arrange sale or return to ensure you don’t get left with stock. Terms and conditions apply of course.